Projects & strategies: Corrobbo

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People in ad agencies only do five things: they have conversations, assign work, get buy-in, ask questions, and complete pieces of work. So Corrobbo let you open a project folder and open these 'action item primitives' within it: topics, tasks, polls, questions, and subprojects (which can have their own action items within them). Items can be opened or close at any time during the project's four stages: draft, pitch, progress, and completion.

Each action item is a discussion forum, and each person on the project is limited in the items they can open, close, or take part in by a list of 11 'permissions' checked or unchecked by their team leader. These two lists - five action items, eleven permissions - was built by observing how agency teams actually work. The result: a 'job bag' that shows everyone a custom view of the project and the action items they're involved in, with only the options clickable by them visible.