?
$
@
e
the...solution
Back at Ogilvy, IBM's creative approach started to harden in 1996. These executions of New York's the...solution concept were the first IBM print ads to run in Asia.
Execution 1: '
9 dots
'
Execution 2: '
jigsaw
'
Execution 3: '
post-its
'
{red
pump
}
...back
