Some work doesn't fit into IMC or CRM. That work
is here: database applications, business models, and sequences of essays.
None of these is 'marketing', but all of them involved creative ideas, big
numbers, and hard work.
Espresso stories
is a short fiction website - very short fiction, as in 25 words or
less. Over 2000 registered contributors have written over 6000 stories and
the site has reached 150,000 monthly pageviews.
Corrobbo is a teamwork
and workflow application of over 750 database-backed pages and 30 or so core
use cases. It's designed to support ad agency projects by enabling the conversations
around a set of five 'action items' with user access defined by a list of
11 permissions.
Web essays - a series
of articles on web marketing. Total downloads for the sequence exceeded 60,000
and estimated readership was over 300,000.
Other work over the years has included help resources, business plans, value
propositions, and complete workflows for a number of technology startups,
business consultancies, and web agencies. To get those capabilities to your
business, contact Chris.