Use me because I bring to your marketing the same
tools and methods used by billion-dollar worldwide enterprises, for as little
as £36K a year. Here are some results:
- A business consultancy used
me to roll out a marketing plan reaching 1400 decision makers. Within one
quarter their prospect list became an £8m sales pipeline, resulting
in 60 contract opportunities and £2.8m of new contracts in 12 months.
- A financial services company used me to track and segment
75,000 monthly website visitors to make its marketing budget more effective.
Conversions increased 150% in 6 months (from 0.5% to 1.25%) producing a £350K
sales leap for just £8K/mth.
- A health clinic used me to build relationships with 12,000
upper-income consumers in its catchment area. A 2% conversion rate led to
240 new customers with revenues of £350/yr each (adding £84K in incremental
sales in the first year) and a 33% increase in annual revenues from existing
customers.
- A software provider wanted to increase revenues from existing
customers and find new ones too. A one-year marketing plan resulted in response
rates rising from 0.3% to 2.2%, cutting cost-of-acquisition by two-thirds
and making their £70,000 budget over 200% more effective.
- A professional services SME asked for a six-month campaign
to drive up revenue. Switching away from mass media towards one-to-one mailings
and pay-per-click advertising reduced their cost-of-sales by half, resulting
in profit margin per sale doubling.
I do things this way because while a one-off campaign can create an
audience, a campaign delivered with these methods (as part of a proper marketing
plan) creates a customer base. And a customer base - a community
of customers drawing closer to you every month and each time they buy - carries
more profit and fewer costs. (It's six times as expensive to attract a new
customer as to retain an existing one.) Driving retention
as well as acquisition is how I offer you a 4x-12x
return on your marketing budget.
That's why people use Redpump; you can see the who,
what, and how
of it too.